Creative Manager – HK Business

About the role

The Creative Manager for PayMe will lead the design and production of high‑quality creative assets that drive marketing and revenue initiatives. Working closely with business requestors and senior stakeholders, you will ensure that all visual outputs align with PayMe’s brand standards and deliver consistent, impactful experiences across channels.

Key responsibilities

• Interpret business requirements and translate them into clear creative concepts and design solutions.
• Create and deliver design assets for digital, social, email, in‑app, web, OOH, print, and signage channels.
• Own and govern PayMe’s brand identity system, including visual guidelines, templates, typography, colour, imagery, iconography and accessibility.
• Provide senior‑level advisory on brand and graphic solutions, challenging briefs and recommending improvements.
• Develop key visual directions, design toolkits and scalable asset suites for multi‑channel campaigns.
• Prepare artwork to specification, manage versioning and ensure outputs meet channel requirements.
• Ensure compliance with brand governance and internal review processes, escalating risks as needed.
• Collaborate with Customer Growth, Merchant Growth, Product, Copy and channel owners to deliver integrated campaigns.
• Manage external agencies and freelancers, overseeing briefings, quality control and delivery timelines.
• Support the design team through critique, reviews and best‑practice sharing.

Required profile

• Proven experience in brand identity development and stewardship.
• Strong background in campaign design and multi‑channel asset creation.
• Excellent stakeholder management and ability to advise senior leaders.
• High‑level visual design craft, including layout, typography, composition and colour.
• Experience with design systems, templates and brand governance.

Required skills

What we offer

• Opportunity to shape a leading brand in a fast‑growing business.
• Collaborative, cross‑functional environment.
• Access to a wide range of creative tools and resources.