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Skills
Experience
Senior Country Business Development Manager Baltics
FRONERI (result of the merge of Nestlé IC and R&R corporates)
2018-01 -
Maintained continuity of responsibilities after the merger, ensuring sustainable business growth of approximately 10 % YoY and achieving a 25 % organic growth in 2027 YTD. Led the development and execution of market strategies, overseeing P&L performance and driving revenue expansion across retail, OOH and HoReCa channels. Coordinated cross‑border communication between production markets and top customers, negotiating contract terms and improving trade conditions. Provided proactive leadership to internal teams and external distributors, fostering strong partnerships and market penetration.
Country Business Development Manager Baltics
UAB Nestlé Baltics
2014-01 - 2018-12
Member of Nestlé’s market committee for the Ice Cream business, responsible for full P&L ownership and portfolio formation across all channels. Designed and rolled out a 3+1 year business strategy, delivering a 40 % growth through RTM redesign and a 41.1 % revenue increase via digital marketing initiatives. Implemented pricing strategies that lifted profitability by over 10 % and introduced franchise café projects to expand market presence. Negotiated country‑specific trading terms and direct delivery contracts with top customers, while leading a multidisciplinary team and distributor network.
Business Development Manager Baltics
UAB Nestlé Baltics
2009-01 - 2014-12
Drove the Ice Cream business growth with an average YoY increase of 10 % by acting as liaison between Nestlé Poland and Baltic markets. Managed a portfolio of 83‑122 products, overseeing sales, demand and financial forecasting, and market trend analysis. Created new revenue streams through partnerships with major Baltic retail payers and launched innovative digital media campaigns for new brand introductions. Developed tailored marketing solutions and RTM improvements, enhancing customer relationships and profitability.
Ice Cream Area Sales Manager Baltics
UAB Nestlé Baltics
2004-01 - 2009-12
Founded and grew the Nestlé Ice Cream category from scratch in a market dominated by low‑cost local producers across Lithuania, Latvia and Estonia. Coordinated regional sales activities, built distributor networks and established brand positioning. Implemented market entry strategies, pricing and promotional plans that secured market share and set the foundation for subsequent growth phases.
Last updated: 2 weeks ago