Social Media Manager

About the role

We are seeking a Social Media Manager to run the day‑to‑day publishing operation across our social channels. You will own the content calendar, prepare and publish a high volume of short‑form video and posts in English and Chinese, manage community activity, and report on performance to continuously improve each week’s publishing.

Key responsibilities

• Own the publishing calendar across all social channels – planning, scheduling, and publishing content on a consistent daily cadence.
• Prepare supplied assets for each platform – captions, hooks, thumbnails, metadata, aspect ratios, and light edits – to platform‑native standards.
• Write and publish bilingual copy in English and Chinese, consistent with brand voice and guidelines.
• Work with the in‑house poker content and data team to turn hands, stats, and match‑ups into timely posts.
• Coordinate with editors and post‑production partners on asset requests, turnaround times, and an organized, searchable clip library.
• Manage community engagement and moderation – comments, messages, and escalation of sensitive issues.
• Track channel performance (reach, views, watch time, engagement, follower growth) and deliver weekly reports with clear recommendations.
• Monitor platform trends, format changes, and comparable channels, and feed insights into the content plan.
• Follow platform rules and internal guidelines on promotional content and third‑party rights, raising questions before content goes live.

Required profile

• 3+ years of hands‑on social media management, owning a publishing calendar and channel performance for a consumer, media, or entertainment brand.
• Demonstrated experience running a high‑volume short‑form video publishing cadence across multiple platforms.
• Strong working knowledge of Instagram, YouTube, TikTok, and other major platforms, including Chinese‑language platforms.
• Working ability with light editing and design tools (e.g., CapCut, Premiere Pro, Canva).
• Experience with scheduling tools and platform analytics, and the ability to report results clearly.
• Fluent written English and Chinese (Traditional and/or Simplified); Cantonese and/or Mandarin fluency.
• Based in the Hong Kong region (remote role).
• Bonus: interest in poker, sports, or competitive gaming content.

Required skills

• CapCut
• Premiere Pro
• Canva
• Scheduling tools
• Platform analytics

What we offer

• Ownership of the social publishing operation for a premium media and entertainment brand at an early growth stage.
• A large and growing library of original content to work with from day one.
• Close collaboration with the marketing, content, and production teams.
• Competitive compensation, commensurate with experience.