Performance Strategist

About the role

We are seeking a data‑driven Performance Strategist to manage and optimise digital campaigns across multiple channels. The role will work with leading brands in a fast‑paced agency environment, using data and insights to deliver measurable business results.

Key responsibilities

• Drive and optimise performance marketing campaigns across digital channels to deliver measurable business results.
• Manage end‑to‑end digital campaigns across search, social, programmatic display, and video channels.
• Plan, execute, and optimise campaigns using platforms such as Google Marketing Platform and Meta (Facebook) Business Manager.
• Monitor campaign performance and provide data‑driven recommendations for continuous optimisation.
• Analyse campaign data, dashboards, and reports to identify trends, insights, and opportunities.
• Troubleshoot campaign delivery and performance issues to ensure consistent improvement.
• Identify optimisation and scaling opportunities to maximise campaign effectiveness.
• Provide technical expertise and support to clients and internal planning teams.

Required profile

• Data‑driven and proactive individual who thrives in a fast‑paced digital environment.
• Bachelor’s degree in any discipline.
• Approximately 1 year of experience in SEM, social media advertising, or programmatic/RTB buying.
• Prior experience in a media or advertising agency is preferred.
• Strong understanding of performance marketing and e‑commerce fundamentals.
• Detail‑oriented with strong time‑management and multitasking abilities.
• Excellent written and verbal communication skills.
• Ability to stay up‑to‑date with clients’ business, market trends, and industry developments.

Required skills

• Google Marketing Platform
• Meta (Facebook) Business Manager
• Google Analytics
• Excel
• PowerPoint

What we offer

• 5‑day work week
• Group medical and life‑insurance coverage
• Free shuttle bus service