Global Branding & Communications Manager

About the role

BytePlus is looking for a Global Branding & Communications Manager to shape the brand narrative across key international markets. You will work closely with product, sales and regional teams to create compelling content that drives awareness and supports business growth.

Key responsibilities

• Develop and execute customer communication strategies for global markets, including case studies, in‑depth articles, and video content.
• Write and distribute press releases, social media posts (e.g., X), and co‑marketing materials for key accounts.
• Lead regional communication plans, adapt global core content to local markets, and ensure a “global unity + local depth” approach.
• Build and maintain a global communication performance dashboard with metrics such as brand awareness, media exposure, lead conversion and ROI.
• Manage BytePlus brand assets (logo, visual system, narrative, case library) and create a comprehensive brand content matrix covering stories, white papers, solution cases and executive viewpoints.

Required profile

• Bachelor’s degree in Marketing, Communications or a related field.
• Experience in regional markets (SEA, APAC, EUI, EMEA) within Marketing, Communications or Public Relations.
• Proven ability to write English press releases, video scripts and produce video content for global B2B audiences.
• Fluent oral and written Mandarin for collaboration with mainland China stakeholders.
• Fluent oral and written English, the working language of the role.

Required skills

• English press‑release writing
• Video script writing and production
• Social‑media communication for B2B audiences
• Mandarin language proficiency
• English language proficiency