Marketing & Communication Lead – APAC

About the role

fifty-five, a leading genAI marketing company, is looking for a Marketing & Communication Lead to drive brand growth across the Asia‑Pacific region. Based in Hong Kong, you will adapt global strategies to local markets and work closely with the Paris marketing team and APAC Managing Directors.

Key responsibilities

• Manage fifty-five’s digital presence on local platforms such as WeChat, LinkedIn, Weibo, Baidu and the corporate website.
• Develop and execute a PR action plan, including press releases, articles, newsletters and media partnerships.
• Coordinate translation of marketing materials into Mandarin and oversee content production for the company blog.
• Identify and apply for relevant industry awards and competitions.
• Scout, secure and coordinate speaking opportunities at industry events, webinars and sponsorships.
• Organise events and webinars to support sales, generate leads and strengthen relationships with prospects and existing customers.

Required profile

• Proven experience in marketing or communications within the APAC region.
• Ability to adapt global brand strategies to local cultural and market nuances.
• Strong collaboration skills to ensure seamless communication with the Paris team and APAC leadership.
• Excellent written and spoken English; Mandarin proficiency is a plus.

Required skills

• WeChat
• LinkedIn
• Weibo
• Baidu

What we offer

• Opportunity to shape the brand presence of a fast‑growing AI‑driven marketing company.
• Collaboration with an international team across multiple continents.
• Dynamic, multicultural work environment in a leading financial hub.