Regional Marketing Manager – High Jewelry

About the role

Van Cleef & Arpels is seeking a Regional Marketing Manager for its High Jewelry division in the Asia Pacific region. The role combines strategic planning with hands‑on execution, driving brand visibility, product performance, and event excellence across multiple markets.

Key responsibilities

• Define and implement the long‑term and annual regional High Jewelry marketing strategy, aligning budgets, market trends, and activation plans.
• Develop and orchestrate 360° marketing programmes covering product launches, events, visual merchandising, training, communication, and client strategy.
• Monitor collection performance, analyse market data, and translate insights into actionable opportunities and risk mitigation plans.
• Lead product assortment and stock allocation discussions, ensuring alignment with commercial guidelines.
• Design event objectives, storytelling, and client strategies; support retail teams with training, on‑site presentation, and post‑event analysis.
• Coordinate the Regional High Jewelry Board, develop sales‑associate training programmes, and share best practices across markets.
• Build a strategic marketing community, upskill teams, and introduce streamlined workflows to improve efficiency.

Required profile

• Solid professional experience in the luxury industry with deep knowledge of High Jewelry.
• Strategic, long‑term mindset combined with strong interpersonal and stakeholder‑management abilities.
• Proven track record of training and developing teams while fostering sustainable relationships across the value chain.
• Flexibility to travel as required for business needs.
• Fluent in English and Chinese; French is a plus.

Required skills

What we offer

• Opportunity to work with an iconic luxury brand and shape its regional marketing direction.
• Collaborative environment with cross‑functional teams across Asia Pacific.
• Professional development and leadership growth within a global organization.