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SEO Specialist

Digital Zoo · Île de Hong Kong

Junior 🇬🇧 English
Ahrefs SEMrush Screaming Frog Google Analytics Google Search Console CMS platforms Gemini ChatGPT Perplexity

Job description

About the role

We are looking for a forward‑thinking, analytical SEO Specialist to own and drive SEO strategy for a portfolio of client accounts. You will work closely with content and account teams to deliver measurable growth through data‑driven optimisation.

Key responsibilities

  • Develop and execute comprehensive SEO strategies, covering technical SEO, on‑page optimisation, content development and off‑page initiatives aligned with client KPIs.
  • Conduct keyword research, competitor analysis and backlink reviews using Ahrefs, SEMrush and Screaming Frog.
  • Leverage AI tools such as Gemini, ChatGPT and Perplexity for trend forecasting, query analysis and large‑scale content ideation.
  • Track, analyse and report SEO performance with Google Analytics (GA4), Google Search Console and other analytics platforms.
  • Perform website audits, on‑page optimisation and manage content via CMS platforms.
  • Stay up‑to‑date with algorithm updates, industry trends and the impact of AI on search, sharing insights with the team.

Required profile

  • Bachelor's degree in Marketing, Business Administration, Data Science or a related field.
  • 1–2 years of hands‑on experience in an SEO‑focused role (more experience may qualify for a senior position).
  • Strong interest in applying AI tools for research, analysis or content generation.

Required skills

  • Proficiency with Ahrefs, SEMrush and Screaming Frog.
  • Experience using Google Analytics (GA4) and Google Search Console.
  • Familiarity with CMS platforms for website management.
  • Ability to work with AI tools such as Gemini, ChatGPT and Perplexity.

What we offer

  • Clear career growth pathways and continuous learning in AI and SEO.
  • Creative, supportive team environment.
  • Diverse project exposure across multiple industries.
  • Five‑day work week with on‑the‑job training.

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Published 3 weeks ago

Expires 1 month from now

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Digital Zoo

Île de Hong Kong