Social Media Account Manager

About the role

Digital Business Lab is seeking a Social Media Account Manager to join its Hong Kong team. You will work hands‑on with client campaigns, coordinating strategy, content creation, and execution across multiple platforms.

Key responsibilities

• Interpret client expectations, budgets and business objectives to shape social media plans.
• Manage day‑to‑day tasks for a diverse portfolio of local and international clients.
• Develop and implement organic and paid social strategies on Facebook, Instagram, LinkedIn, WeChat and other relevant channels.
• Collaborate with internal account teams and third‑party partners to ensure alignment and timely delivery.
• Monitor campaign performance, analyse results and provide regular reports.
• Build and maintain long‑term relationships with clients to support ongoing digital projects.

Required profile

• Degree in Marketing, Communications, Journalism or a related field.
• Minimum 3 years of hands‑on experience managing social media platforms in Asia.
• Proven track record in content development, paid social and community management.
• Strong client‑facing, presentation and writing abilities.
• Fluent in English and Cantonese/Traditional Chinese, both spoken and written.

Required skills

• Facebook
• Instagram
• LinkedIn
• WeChat