Shopper Marketing Specialist

About the role

We are looking for a dynamic Shopper Marketing professional to drive brand growth and sales for an assigned product line. You will work within a collaborative team to develop and execute marketing plans that resonate with consumers and deliver measurable results.

Key responsibilities

• Plan and execute marketing activities and programs to meet sales targets.
• Partner with brand teams to launch and promote existing and new products, ensuring the annual marketing plan is delivered effectively.
• Conduct market research, analyse trends and competitor actions to inform strategic decisions.
• Evaluate promotion effectiveness and adjust tactics to maximise ROI.
• Perform demand forecasting, manage budgets and control expenditures.
• Lead ad‑hoc projects as assigned.

Required profile

• Bachelor’s degree in Marketing or a related business discipline.
• Minimum 2 years of marketing experience, preferably in the FMCG sector.
• Strong communication, presentation and project‑management abilities.
• Analytical mindset, enthusiastic and able to work under pressure.
• Fluent in written and spoken English and Chinese.

Required skills

• Proficiency in Microsoft Office applications.

What we offer

• Competitive remuneration package.
• Five‑day work week and bank holidays.
• Birthday leave and double pay.
• Medical insurance for employees and family members.
• Attractive MPF scheme.