Customer Marketing Executive

About the role

The Customer Marketing Executive will lead commercial data analytics and dashboard management to optimise trade‑marketing initiatives for the Moët Hennessy Diageo portfolio. Based in the Customer Marketing team, the role translates sales figures and commercial KPIs into actionable insights that drive business impact and ROI.

Key responsibilities

• Support the Head of Customer Marketing in building annual commercial plans and business reviews with data‑backed forecasts and trend analysis.
• Design, maintain and continuously improve commercial dashboards that provide clear visibility of sales trends, channel KPIs and brand performance.
• Conduct quantitative analysis and post‑activity reviews to measure ROI and the efficiency of marketing spend.
• Partner with Brand Marketing and Sales teams to ensure timely execution of trade activations across sales channels.
• Combine internal sales data with external market intelligence to monitor competitor activity and emerging consumer trends.
• Translate data insights into practical trade‑activation set‑ups, overseeing pricing, promotion and category‑management execution.

Required profile

• Highly analytical mindset with strong quantitative abilities.
• Experience turning sales data and KPIs into strategic recommendations.
• Ability to work cross‑functionally with Brand Marketing and Sales teams.
• Detail‑oriented approach to dashboard creation and performance tracking.

Required skills