Director, Portfolio Strategy & Integrated Planning – Asia Pacific

About the role

The Director of Portfolio Strategy & Integrated Planning will shape Starbucks’ product ecosystem across the Asia‑Pacific region. Reporting to senior leadership, the role oversees the regional portfolio, aligns with US and International teams, and drives growth through strategic innovation and integrated planning.

Key responsibilities

• Lead AP portfolio strategy, defining product direction for beverages, merchandise and store concepts to meet transaction and business targets.
• Develop store branding architecture that guides product assortment and enhances the “Third Space” experience.
• Identify consumer‑centric innovation opportunities using trends and insights, and partner with product development to execute the pipeline.
• Drive merchandise strategy, ensuring high‑impact assortments with cost efficiency and economies of scale.
• Establish food standards and guidelines to elevate offerings.
• Coordinate a master integrated calendar, aligning launches, campaigns and innovation priorities across regions and the US.
• Translate data and consumer insights into actionable strategies, track KPIs and manage budgets.
• Lead licensee relationships, ensuring alignment with AP strategy and scaling successful local developments.
• Build agile, high‑performing teams through coaching, feedback and fostering an ownership mindset.

Required profile

• Proven senior leadership experience in portfolio strategy, product development or integrated planning within a consumer‑focused organization.
• Strong analytical mindset with ability to turn insights into strategic actions.
• Excellent cross‑functional collaboration skills, capable of influencing regional and global stakeholders.
• Track record of driving innovation, operational efficiency and market growth.

Required skills