Marketing Manager - Food & Hospitality Exhibitions

About the role

Informa Markets, a division of Informa, organises over 500 large-scale branded and transaction-oriented events in 14 specialist markets and provides year-round online platforms for companies and buyers. It is looking for a strategic and creative Marketing Manager to develop and run marketing campaigns that promote exhibitions and raise brand visibility, focusing on the Food & Hospitality portfolio. The role is based in the Wan Chai office.

Key responsibilities

• Develop and execute integrated marketing campaigns across digital, print and partnership channels
• Enhance brand recognition and market positioning for exhibitions in the Food & Hospitality portfolio
• Create and deliver high-quality content with internal teams and external partners
• Build relationships with media partners and industry thought leaders to widen event reach
• Analyse campaign performance, track KPIs such as visitor growth and digital engagement, and use insights to improve campaigns
• Keep up with industry developments and marketing best practice, and launch innovative promotional channels

Required profile

• Bachelor's degree or higher in Marketing, Advertising, Business Administration or a related field
• 8+ years of progressive experience in exhibition and trade show marketing, with proven leadership of marketing teams
• Strong enthusiasm for food and hospitality
• Excellent written and spoken English and Cantonese and Mandarin
• Project management, analytical and multi-tasking abilities, with the ability to manage complex marketing calendars and meet tight deadlines

Required skills

• Digital marketing tools
• CRM systems and event management platforms
• Microsoft Office