Sales Manager (Reactive)

About the role

The Sales Manager (Reactive) will respond promptly to incoming group and catering opportunities, ensure bookings align with hotel parameters, and drive revenue through up‑selling and strong relationship building.

Key responsibilities

• Respond in a timely manner to group/catering opportunities within predefined parameters and refer out‑of‑scope leads.
• Validate that booked business meets hotel criteria and close the most suitable opportunities based on market conditions.
• Prepare proposals, draft contracts, and manage customer correspondence for confirmed bookings.
• Transfer accurate booking information to the Events department following brand standards.
• Actively up‑sell each opportunity to maximize revenue and follow up leads generated by the proactive sales team.
• Supervise and coach Assistant Sales Manager, Sales Executives and Sales Coordinators in daily activities.

Required profile

• Fluent in written and spoken English, Mandarin and Cantonese.
• High Diploma in sales and marketing, guest services, front desk or related discipline.
• Minimum 5 years experience in large‑scale hotel operations or a related professional area.